Sailor Jerry Rum Price Guide

Sailor Jerry Rum was founded by Norman Keith Collins, also affectionately known as Sailor Jerry. Collins was a renowned tattoo artists with a taste for sailor tattoos. He served with the United States Navy when he turned nineteen, travelling all around Southeast Asia -where he picked up many cultural motifs to use in his tattooing career. Sailor Jerry was so influential that he would later have a rum and merchandise chain named after him in his honor.

For those who are looking to familiarize themselves with rum for the first time, it’s important to note that there are three different types of rum available on the market. There’s white rum, dark rum, and spiced rum (which is typically also dark).

White rum is often unaged and recently distilled, while dark rum has been left to soak up the flavor and color of the casks in which they’re stored. The older the rum, the darker the spirit will be. Spiced rum similarly has been left to age for a certain period of time, but has an additional kick to it thanks to added spices.

Sailor Jerry rum is distilled and produced in the US Virgin Islands. Having been inspired by many Carribean rums, Sailor Jerry rum has added a combination of spices originating from that region to reproduce that unique flavor. Overseas, especially in the UK, the formula for Sailor Jerry rum has been modified to provide a sweeter taste to appeal to a larger audience.

In terms of price, Bacardi rum and Sailor Jerry rum are very comparable. The only difference between the two brands is that Bacardi offers a wider selection of flavors, whereas Sailor Jerry only produces spiced rum. A 1L bottle of Bacardi Superior averages between $16.99-$19.99 at most stores.

Captain Morgan is another brand of rum that produces and sells spiced rum. When it comes to price, Captain Morgan can be bought for slightly cheaper than Sailor Jerry rum. A 750ml bottle of Captain Morgan’s Original Spiced Rum averages between $12.99-14.99. When comparing the two brands as a whole, it’s important to note that Captain morgan offers a much wider range of products and different flavors of rum, including watermelon, apple, coconut, and even pineapple flavored rum.

Malibu rum prices on average tend to be a little cheaper or on par with Sailor Jerry rum. A 1L bottle of Malibu Coconut rum is usually priced around $19.99-$22.99. Unlike Sailor Jerry, however, Malibu is much more adventurous with their flavors. They offer a wide selection of rums infused with fruits like lime, pineapple, passionfruit, and banana. If you or a friend is trying to introduce themselves to rum, note that flavor is probably going to be a big deciding factor, as there is little variation in price.

Just like Sailor Jerry, Kraken is a brand of rum that sells only one type of rum. In the case of Kraken, this would be dark spiced rum. On average, a bottle of Kraken is slightly more expensive than Sailor Jerry rum. A 1.75L bottle of Kraken Black Spiced Rum usually costs between $26.99-$29.99. If you’re looking for a rum that isn’t too rich and too spicy, but are still looking for that extra flavor, Sailor Jerry may be a better option for you.